George Guidall is a great reader. If you like audio books, try any of the Russian masters read by George. I especially recommend “Crime and Punishment” (Audible.com for your MP3 player.)

What he’s talking about here is very important to your business. There is one subtle point that is the key to marketing. If a story is not being told, what voice is heard?

Is your business telling a story?

Chris Reich, Marketing & Business Trainer/Speaker