If you want improvement at your business, you must be willing to make changes.
The cannabis industry has a lot of handicaps. In Oregon, though legal to sell for both medical and recreational purposes there are still very significant state regulations imposed on the industry.
Daily I see overconfidence in business. I see too much faith placed in forecasts. I see big bets placed on anticipated market growth. I see investment in businesses that are near bankruptcy. I see these things because people tend toward certainty. They start with a belief and then look for all evidence supporting that belief while ignoring anything that contradicts that belief.
I work with too many people who think they can make a plan in an hour by just “deciding things”. That’s not a plan. That is a recipe for problems. Hasty decisions lead to problems and waste.