by Chris Reich | Nov 21, 2013 | General Business
by Chris Reich | Nov 17, 2013 | Rants
Rant! Here are some things I’m really sick of coming from the marketing universe: 1. I’m already sick of Black Friday 2. I’m sick of Black Friday being moved UP a week so they can squeeze MORE out of us. 3. I’m sick of guilt based advertising....
by Chris Reich | Nov 16, 2013 | Rants
Writing good web copy is an art. Not everyone has the talent to write engaging content. However, butchering the English language is damaging to your business. Sure, people make mistakes. There will be a skipped word or misspelling. These things happen.Bad writing is...
by Chris Reich | Nov 15, 2013 | Small Improvements
This is a short and sweet Friday post.I hope the right people read this. It could save a few businesses.Seth Godin calls mixing things up badly a “Meatball Sundae”. That makes me a little nauseous every time I read it.It goes something like this....
by Chris Reich | Nov 13, 2013 | General Business
Until recently, a business that made the right moves could succeed on a well-controlled marketing budget without too much effort. That changed with Google’s three major alterations to how it ranks sites in search results. Sites with great page rank vanished. The...
