It costs money to operate a fishing boat. You’ve got fuel, wages, maintenance, bait, etc., to pay for every time a boat goes out.

You’ve got a fleet of 100 fishing boats. Big operation.

The fish aren’t biting. The other guy’s boats aren’t bringing in much. Your boats aren’t getting much.

Should you send out more boats? Send boats to new areas? Cut back, maybe sell boats?

Better know exactly how to handle this situation or your boat is going to sink.

Chris Reich