How Far To Go in Your Customer’s Shoes?

When we work to help customers when they have problems, we build loyalty. You’ve heard before.But when we work to help customers with their problems, we also teach them that is what we do. We help with problems. While this can certainly build loyalty, it also...

R.I.P. Thinking— I’ll Miss You

What happened to thinking in this country and when did the loudest shouter become the winner of the debate? When did people become fearful of expressing an opinion unless solely in the company of total agreearators?  When did it become fashionable to just be...