Tactics Without This Will Not Work

by | Jan 24, 2014 | General Business

Hopefully the headline caused you to pause a moment. Please give this some thought. Tactics without strategy do not work. First, let’s look at the difference between tactics and strategy.Tactics are the pieces. Tactics are steps. Strategy is a plan.Your strategy...

Never Forget This Rule About Pricing

by | Jan 23, 2014 | General Business

There is one very important rule about pricing that if ignored can kill a business. Price is relative to buyer. If your business sells a quality product, there will be some who cannot afford what you sell. If you sell a premium service, set a premium price and expect...

A Read for the Self-Employed ONLY

by | Jan 19, 2014 | General Business

Every day I meet people who own a business. I get emails and calls from all over the country asking for tips, advice and rates to assist with various business functions. I work with many self-employed people in addition to working with large businesses. This post is...