Marketing is Every Day
I talk with a lot of firms about marketing. My general philosophy is to be very conservative with the marketing budget.
I talk with a lot of firms about marketing. My general philosophy is to be very conservative with the marketing budget.
Most managers either dismiss work fun as unimportant or think having fun will detract from professionalism. They are wrong!
There is no reason that everyone at your business can’t be having fun doing their job. In the immortal words of Mary Poppins, “in every job that must done there is an element of fun.”
Not all advertising is worth the cost. Here’s an example of a clever though ineffective piece of advertising. Why isn’t this a good idea?
Sometimes it seems like we’re waiting for something when someone else is waiting for us…
I just finished reading Shadow Divers. It’s a story about deep divers who discover and explore a sunken vessel with historical implications.