Paying to Advertise on Facebook?
How can you decide if it’s worth it for your business? Think about this. Facebook ads are not driven by the audience’s desire for your offer.
Marketing is Every Day
I talk with a lot of firms about marketing. My general philosophy is to be very conservative with the marketing budget.
Why Fun at Work Matters
Most managers either dismiss work fun as unimportant or think having fun will detract from professionalism. They are wrong!
Why Should Work Be Fun?
There is no reason that everyone at your business can’t be having fun doing their job. In the immortal words of Mary Poppins, “in every job that must done there is an element of fun.”
Example of Bad Advertising
Not all advertising is worth the cost. Here’s an example of a clever though ineffective piece of advertising. Why isn’t this a good idea?
Who is Ready?
Sometimes it seems like we’re waiting for something when someone else is waiting for us…