by Chris Reich | Nov 13, 2013 | General Business
Until recently, a business that made the right moves could succeed on a well-controlled marketing budget without too much effort. That changed with Google’s three major alterations to how it ranks sites in search results. Sites with great page rank vanished. The...
by Chris Reich | Nov 12, 2013 | Small Improvements
I would love to take a survey of this question: What is the most important thing a business owner does?* See the PS after reading thisOften, we tend to spend the least time on the truly important and the most on those squeaky wheels in need of grease. The customer who...
by Chris Reich | Nov 11, 2013 | General Business
It goes like this, a Priest and a Rabi walk into a restaurant. They look around and leave. A nice young couple then walk in. They look around and leave. An elderly couple come in. They too look around and leave. But wait! A large group just came in! Looks like four...
by Chris Reich | Nov 9, 2013 | General Business
What a week. I’m helping people through mazes of data mining and presentation landmines at corporations. These people fear people with titles such as Vice President of Operations or COO or BFD. There are small, and I mean small, business owners who try to...
by Chris Reich | Nov 8, 2013 | Could Be Better
This is called a “short and sweet” post.If you find yourself in a perpetual panic to meet deadlines, that is a symptom of disorganization.At a conference recently I used the International Space Station and the free-floating astronauts as a metaphor for...