by Chris Reich | May 19, 2013 | Small Improvements
So many stale businesses have something about “continuous improvement” in their mission statements that the expression no longer has meaning. If your business talks continuous improvement, why is changed resisted? Why are new ideas met with zero...
by Chris Reich | May 16, 2013 | General Business
You have heard of course that no two snowflakes are exactly alike. Of the billions and billions that have fallen to earth, no snowflake has ever been exactly duplicated.That seems pretty remarkable until you think about complexity.A single snowflake is made of...
by Chris Reich | May 15, 2013 | General Business
Place a clean glass on the counter next to the sink.Now, you want that glass filled with fresh clean water. You are thirsty.You can have a great idea for a unique way to fill the glass.You can really want the glass to be filled.You can pray that the glass will be...
by Chris Reich | May 14, 2013 | Rants
It’s annoying. It can cause problems. It’s disruptive. It’s rude.Sometimes it works so that encourages them to keep doing it.But I say there are other ways to market and it’s time to ban telemarketing.Marketing is about getting the word out...
by Chris Reich | Apr 17, 2013 | General Business
Google offers a 100% free service for all website owners: Google Analytics. As they say in advertising, “accept no substitutes!”One of the first questions I ask new clients is whether they have set up analytics for their website. Very few answer yes. Of...