In Defeat…
If your business is not producing the sales desired, don’t waste money on expensive advertising. Fix this and business will take off. What is it? Your offer.
I Guess This Is Going to Happen Unless…
Well, news is out that the U.S. did something it hasn’t done for a while. What it did isn’t good. What it did surprised even the most pessimistic predictions. What is it? The economy shrunk. That’s right, shrunk. Read about it here. Here’s...Another Important Reminder
Dealing with Difficult People and Situations I have been trying to give advice that works on how to deal with difficult problems while reducing stress. Do it. It works. STOP Stop Think Observe Plan When it feels like things are getting worse and worse, Stop...Are You Sick of TheseToo?
Rant!Here are some things I’m really sick of coming from the marketing universe:1. I’m already sick of Black Friday2. I’m sick of Black Friday being moved UP a week so they can squeeze MORE out of us.3. I’m sick of guilt based advertising. (Be...The Death of…
Writing good web copy is an art. Not everyone has the talent to write engaging content. However, butchering the English language is damaging to your business. Sure, people make mistakes. There will be a skipped word or misspelling. These things happen.Bad writing is...
Too Noisy
Is it just me or is the world getting noisier? Even the internet is noisy.