Your Biggest Loss

What would happen if sales dropped by half suddenly?What if your best seller became obsolete by a new offering by someone else?This is the ‘secret’ to Apple’s success. You can use the same playbook if you’re willing to do the hard work.Apple...

Business Rule Number 1 Is…

Rant.Why, if I must join a membership program for my hotel, airline, car rental, super market, pharmacy and ALL the other nonsense loyalty programs, why must they have insanely weird usernames that cannot be changed to something we can remember?!...

Preseidential Debates and Business Lesson

There is a presidential debate tonight. This is an excellent opportunity to do some market research. You will notice that people will hear what they want to hear. Answers will be manipulated to fit what each person already believes and the perceived winner will be the...

A Way Out

When you must get tough with your talent, be it from their fault or not (pay cuts due to business slow down), give the road map back to good standing or you destroy morale.These are indeed hard times. Most entities are suffering budget cuts. Management looks at poor...

Tragedy of the Commons

The term “The Tragedy of the Commons” refers to a dilemma of limited resource sharing. It’s very important to our heavily populated world and crucially important to your business during an economic downturn.When many people have access to a limited...