The Secret of SEO

The Secret of SEO

A couple years ago, if you used your key words properly, your site would rank well. For example, if you sold hammers, and used the word “hammer” in your page title and multiple times throughout your page, you’d get a pretty good ranking. If you added a couple of pictures of hammers, you would have landed on the first page of search for the word hammer.

Are You Sick of TheseToo?

Rant! Here are some things I’m really sick of coming from the marketing universe: 1. I’m already sick of Black Friday 2. I’m sick of Black Friday being moved UP a week so they can squeeze MORE out of us. 3. I’m sick of guilt based advertising....

Ethics

What is going on?I think the myth we are supposed to believe goes like this: When times get tough, we all pull together.I’m sure not seeing that. Yesterday I had a conversation with an executive about an employee taking a supposed false disability leave. The...

Maybe It Will Not Work Out

I am very tired of dealing with business people facing serious consequences telling me, “it will all work out.”The hell. That is a shallow, lousy excuse for not digging in and fixing what needs to be fixed even if you have no idea where to start! Just...

Rant Friday #1

I need to get this off my chest.”ish” time is not real time and has no place in business. It is wrong to make an appointment or schedule a phone call for 4ish. I do not like waiting by the phone, unable to start anything else while I wait until 4:30 for a...