by Chris Reich | Feb 6, 2014 | Small Improvements
This post is for any business where management has access to the website’s analytics data. At some very large corporations, that data may be reserved for the eyes of marketing only. But if you can get it, here’s what to look for and how to improve sales...
by Chris Reich | Jan 31, 2014 | Business Tip, General Business
Customers and prospects will often ask for a “favor”. When prospects ask for a favor, that always means they want what you sell for less than than you quoted.
by Chris Reich | Jan 28, 2014 | General Business
I have been in business for a very long time. There is a lesson that I have learned, supported by many other business people who have made it, that you must understand in order to get your business “unstuck”. It goes like this…Get the important...
by Chris Reich | Jan 24, 2014 | General Business
Hopefully the headline caused you to pause a moment. Please give this some thought. Tactics without strategy do not work. First, let’s look at the difference between tactics and strategy.Tactics are the pieces. Tactics are steps. Strategy is a plan.Your strategy...
by Chris Reich | Jan 23, 2014 | General Business
There is one very important rule about pricing that if ignored can kill a business. Price is relative to buyer. If your business sells a quality product, there will be some who cannot afford what you sell. If you sell a premium service, set a premium price and expect...
