by Chris Reich | Feb 12, 2014 | General Business
Okay, the headline is manipulative. It is certainly intended to induce you to read this post. The subject isn’t marketing. It will not benefit me if you read this. It will benefit you if you follow the advice.So what is this monster?Stress.We are seeing the word...
by Chris Reich | Feb 6, 2014 | Small Improvements
This post is for any business where management has access to the website’s analytics data. At some very large corporations, that data may be reserved for the eyes of marketing only. But if you can get it, here’s what to look for and how to improve sales...
by Chris Reich | Jan 31, 2014 | Business Tip, General Business
Customers and prospects will often ask for a “favor”. When prospects ask for a favor, that always means they want what you sell for less than than you quoted.
by Chris Reich | Jan 28, 2014 | General Business
I have been in business for a very long time. There is a lesson that I have learned, supported by many other business people who have made it, that you must understand in order to get your business “unstuck”. It goes like this…Get the important...
by Chris Reich | Jan 24, 2014 | General Business
Hopefully the headline caused you to pause a moment. Please give this some thought. Tactics without strategy do not work. First, let’s look at the difference between tactics and strategy.Tactics are the pieces. Tactics are steps. Strategy is a plan.Your strategy...
